Industry

Publication

Client

New Balance

collaborators

Daniel DesCamp
Daniel DesCamp

The Rise of New Balance - New Balance Publication

ADES 3500 - Publication Design

Professor Whitney Holden

A look into the history of New Balance

For this project, the goal was to create an 8-spread publication over the subject of my choice with consistent systems and eye- catching spread pacing. I drew inspiration from vintage advertisements and shoe design to create a unique way to showcase New Balance’s history and its influence on the fashion world.

first introduction spread
Full spread flats